Cabeau, the leader of expertly crafted travel accessories is exhibiting at TFWA World Exhibition (Yellow Village, E39) with a brand new look and expanded product line. The brand refresh gives Cabeau an updated logo, a new strapline – Travel Made Better™- and a sleek new colour palette – moving from blue to purple.
David Sternlight, CEO and Founder of Cabeau, comments, “The last few years have seen Cabeau record monumental growth in the travel retail channel. Like most companies, our brand is key to our success, so we thought giving it a fresh look and feel would better reflect who we are and connect with our customers.”
The new branding will be rolled out across all Cabeau products in Q1 and Q2 of 2017, and will include new promotional and marketing material. The updated packaging is eye-catching and informative, ensuring potential customers understand the unique benefits of each Cabeau product.
Notable new additions to Cabeau’s 2017 product line will be available in January and include: Travel Locks, Luggage Straps, Luggage Tags, Travel Adapters, Eye Masks, Ear Phones, and Ear Plugs.
“Cabeau is fueled by innovation and our team creates solution-driven products designed by travellers for travellers. We don’t want to just make great things; we want to make a difference. Every product we create provides smarter, easier solutions for a passenger’s travel experience, and we are determined to become the leading supplier of travel products in travel retail. Exhibiting at TFWA World Exhibition is a vital part in our strategy in achieving this, and we are thrilled that we can once again showcase our growing line and our brand to key industry figures,” adds Sternlight.
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