Since its inception, Cabeau has seen monumental growth in the travel retail channel, with listings in numerous regions, including: Europe, Asia, and the Middle East. David Sternlight, Cabeau CEO and Founder, comments, “Asia holds a huge amount of untapped opportunity for Cabeau, and we aim to use this show to continue penetrating the market. We’re completely focused on growth in the region, and we will be dedicating additional resources in order to achieve it.
“Even though we see many opportunities, we also appreciate that there is a signficant amount of competition in the region. Like many other brands, the competition to gain space on-shelf is fierce. Our category is competing with the likes of perfume, cosmetics, and confectionery - even with our exceptional sales track record, proving we are worth the space is an everyday challenge for us,” adds Sternlight.
This year, Cabeau will be showcasing its most technologically advanced and comfortable travel pillow yet - the Evolution Cool™. The revolutionary pillow features unique and ground-breaking ventilation technology and a new dual-density memory foam design, delivering the coolest travel comfort experience ever.
Following up on the success of the award-winning Evolution® Pillow, The state-of-the-art Evolution Cool™ pillow offers unmatched support, provides proven comfort for travellers around the world, comes in four on-trend colors, and is now retailing for $59.99 USD.
The patent-pending Evolution Cool features adjustable 360° head and neck support, a cool-to-the-touch wicking fabric cover that is breathable and machine washable. Magnetic auto-snap toggles hold the pillow in place and adjust to provide custom-fit head support. Its upscale travel case will compact the pillow and strap to your luggage to save valuable space.
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