Rodenstock is feeling SuperSonic in Singapore

First time exhibitor, Rodenstock, is introducing its SuperSonic series of sunglasses to buyers at this year’s TFWA Asia Pacific Exhibition & Conference (Stand Basement 2 J13).

This strictly limited collection comprises two models based on originals that were on the market 30 years ago – but with a trendy twist. The combination of coated stainless steel frame, slightly mirrored lenses and distinctive shape exudes an air of absolute coolness and extravagance.

The ‘on-trend’ 1980s look SuperSonic is offered in models for men and women, both in three colour choices. Each is presented in an exclusive case with a trendy lacquer finish.

Says Rodenstock’s Head of Travel Retail, Petra Eckhardt-Koestler: “We’re very happy to be introducing Rodenstock SuperSonic to the travel retail sector. Sunglasses continue to be one of the most buoyant categories in travel retail today and travellers demand choice, exclusivity, quality and style. Rodenstock SuperSonic meets all these requirements and we are confident they will become a highly sought-after model by consumers.”