Furla is pleased to announce the opening of a 15sqm personalised corner at the new 14,000 sq ft Duty Free City land border store in San Ysidro. The store opened on July 28th and is one of 25 stores which DFC plans to open across the Mexican and Canadian borders.
Says Furla Global Travel Retail Director Gerry Munday: “Furla is delighted to be working with Duty Free City as the sole leather goods brand present in its stunning border store in San Ysidro. We are present alongside some of the world’s most prestigious brands and have found the team at DFC a pleasure to work with. San Ysidro is one of the busiest border crossings in the world with a high spend per head, so we are confident that business here will be excellent for Furla as we continue to expand within the Americas. We look forward to working with DFC on further projects for the future.”
Adds Director of Marketing Alejandra Rudner: “We are very pleased to be working with Furla. We wanted to work with a premium brand that would align itself with our affluent clientele and Furla very much fits the bill. San Ysidro is designed as a lifestyle destination - far more than just a border store - and Furla will sit very nicely alongside the many other signature brands in place, such as Versace and Swarovski.”
The store opened with the Spring Summer 2014 Collection focusing on key lines from the Premium and Icon collections with colourways including luna, petalo, rugiada, and sole combined with onyx , vitamin and atlantic. Plus touches of Giaguaro add interest and depth. Shapes include shoulder bags in different sizes, satchels and the innovative Dome in both medium N/S and mini sizes.
Notes to editors:
Furla closed 2013 with a turnover of 228 million euros*, an increase compared to 2012 of +7% which, at constant exchange rates, corresponds to +14.5%; a trend of strong growth for the company, confirmed by the overall increase recorded in the last three years of + 45%. Results obtained by Furla thanks to a strategy of constant global expansion. Strengthening of worldwide distribution has been a determining factor. In the two-year period 2012/2013, the company has been intensively involved in the renewal of existing outlets as well as new openings: in total, 167 retail initiatives have been completed, including 97 in 2013 (51 new openings and 46 renewals) and 70 in 2012 (13 new openings and 57 renewals). In 2013 e-commerce recorded growth of +41% compared to 2012. Also Travel Retail is growing with an increase in turnover from 2012 to 2013 of +37%, linked to an increasingly incisive presence in major airports: from 33 doors in 2010 to the current 175 in 44 different countries.
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