Friday, 30 October 2015

SHISEIDO records a great turnout for its NARS Steven Klein Holiday Collection launch party

TFWA World Exhibition - Cannes 2015 – The evening of Tuesday 20th October saw more than 50 leading travel retail buyers and key industry media join Shiseido Group for a preview of the NARS Steven Klein Holiday Collection.




Held on the Shiseido stand at TFWA World Exhibition in Cannes; guests enjoyed a meet and greet cocktail overlooking the stunning harbour, plenty of champagne and a makeup session using the latest Steven Klein NARS products – ensuring that guests could go to their next engagement with a flawless look.

President Philippe Lesne and Marketing Director Elisabeth Jouguelet were both delighted with the turnout commenting, “The cocktail event was a huge success, we are extremely pleased with the number of attendees, and everyone remarked on how great both the booth and the NARS Steven Klein Holiday collection looked.”

“Both Elizabeth and I would like to thank all of those who attended, both media and our customers. Being able to welcome some of the leading operators including World Duty Free, Nuance, Dufry and DFS to the cocktail was a highlight, and from the feedback we received it was definitely an event we would like to repeat in the future,” added Lesne.

In addition, guests also had the chance to view the first ever NARS Travel Retail exclusive collection – NARSissit #Jetsetter – which also saw its global launch also TFWA World Exhibition.

Special memories of the event were documented with a NARS branded photo wall, which enabled guests to have their photos taken with various props including elegant face-mask and a #NARSissist hand-held sign.

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