Illva Saronno – owner of worldwide known Disaronno – comes to Orlando

 

Join Disaronno for Italian evening in Orlando

 

13.02.14, Following the appointment of World Equity Brand Builders (WEBB) as its new distribution agent for Duty Free in the US and Domestic and Duty Free in the Caribbean, Italian spirits company Illva Saronno will be present at the Duty Free Show of the Americas with well-known brands, Disaronno and Tia Maria (Webb booth 923). This is the first time that Disaronno has been represented at the Duty Free Show of the Americas and is part of the company's strategy to put more focus on the duty free/travel retail business globally.

Disaronno and Tia Maria will be featured in a special Italian evening being held on the WEBB Booth on Tuesday March 11^th from 5-7 p.m.

Says Ludovica Reina, Illva Saronno Travel Retail Manager EMEA, North America and Caribbean:

“ The Americas is already a sales stronghold for Disaronno and Tia Maria; however it is essential not only to maintain that business level but to grow it. In order to do that we need a team that not only has a vast knowledge of the US, Caribbean and Duty Free but also has a track record of growing brands such as ours. WEBB has all the experience we require with a very strong and impressive brand portfolio which we are delighted to now be a part of. We are delighted that Disaronno and Tia Maria will be present in Orlando on the WEBB booth and very much look forward to meeting customers during the Italian Evening.’

Apart from Disaronno and Tia Maria, Illva Saronno’s portfolio also includes Arctic Vodka, Zucca,Aurum, Isolabella Sambuca, Limoncello, Mandarinello and various others.