Imperial
Tobacco will be presenting its wide portfolio of products at this
year’s Duty Free Show of the Americas (booth 713). Once again, the
company stand is designed to exemplify ‘THE ART OF TOBACCO’, the
corporate trade-show identity which perfectly delivers Imperial
Tobacco’s message of total tobacco expertise.
During
the week, Imperial Tobacco will feature recent developments including
the new global design for Davidoff, which offers smokers ‘a touch
of luxury for every day’. Other highlights include the launch of
the trendy-looking value brand gv Smooth, a new design for L&B,
and an impressive cigar offer including hand-made Vegafina as well as
machine-made variants like Backwoods, Hav-A-Tampa, Dutch Masters and
Phillies.
Show
participants are also invited to take a nice break at its outside
smoking lounge. Here they can experience Davidoff at first hand -
this pack and carton rejuvenation retains the key iconic design
elements of the brand whilst adding sophisticated design elements and
detail that takes it to a new luxury level.
‘The
Davidoff smoking lounge was extremely popular last year with
participants at the Duty Free Show of the Americas and we are
delighted to be repeating the exercise this year,’ says General
Manager Andreas
Lemke.’ As an added bonus this year, we are partnering with Campari
to offer guests refreshments during the day.’
 |
| The Imperial Tobacco Smokers Lounge in Orlando last year was very popular. This year the Lounge will have a completely new look. |
February
2014
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