Aurora World is delighted to announce the 10 year anniversary of its best-selling range of plush toys: YooHoo & Friends.
YooHoo & Friends has seen phenomenal sales since its launch in 2007, with a whopping 80 million+ products sold worldwide (83,280,175 to be exact) with 771,112 pcs sold monthly, and 25,704 pcs sold daily!
Says Garry Stoner, Aurora World’s Travel Retail Sales Manager: “We are so proud to share these fantastic sales results, it really goes to show that the plush toys category is a severely underestimated category, and deserves its place in the travel retail environment. Aurora products are currently available in 65 countries globally, with 715 travel retail windows which we aim to increase to 815 by the end of 2017.”
YooHoo also welcomes some new exotic friends to the party; an injection of tropical paradise sees Kiwii Toucan, Charmer Cobra, Iggee Iguana, Camee Chamelion, Louee Australian Frilled Lizard, and Crikee Crocodile join the gang. The bright and colourful Tropical Rainforest collection is available in 5” and 8” variations, and retails at £5.99 to £9.99.
“The Tropical Rainforest additions are a truly fantastic idea and we expect the concept to be very popular. The combination of bright colours and signature YooHoo cuteness and softness make these exotic newcomers very eye-catching and appealing.”
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