Tyko Travel Retail has new Vision for Middle East

Tyko Travel Retail has appointed Vision FZCO as its official Travel Retail agent for the UAE, Kuwait, Bahrain, Sri Lanka, India, and Qatar regions.

Visions FZCO is a distribution company operating in Dubai Airport Free Zone, specialising in supporting the Travel Retail sector in the Middle East and beyond. The Visions team has been active in the region for more than 20 years, building the Travel Retail business for many brands, which today enjoy successful Duty Free and In Flight presence.

Says Martin Lovatt, Tyko Travel Retail Sales Director: “We are delighted to be working with Visions; their team is committed to working closely with brand principals to extend their reach and create a strong local presence in the region. While Tyko is already making good inroads into this part of the world, we feel their expertise in areas such as visual merchandising along with local on-the-ground support and cultural understanding will enable us to expand our business here with far greater effect.”

Martin Lovatt, Tyko Travel Retail Sales Director

Adds Anil Menon, Visions FZCO Sales Manager - Travel Retail: “We are very excited to have the opportunity to work with Tyko Travel Retail. The company’s brand portfolio is very much on trend especially lines such as Breo Watches & Sunglasses, Hippie Chic, Daisy Chain and Kartel. The new launch of L.A Shimmer Flash Tattoos is going to be a fantastic product for inflight sales. We are very confident that these products will do very well in the region we cover.”



ABOUT TYKO TRAVEL RETAIL. Tyko Travel Retail currently works with over 100 airlines globally, along with all major duty free retailers, ferries and cruise-ship operators. It aims to offer its clients the greatest choice of products and brands, from current fashion trends to original classic pieces in both watches, sunglasses & Jewellery. Affordable fashion that can drive volume sales is what the company strives for in every product sold. “Creating and building inspiring brands is at our core,” says Martin Lovatt,

ABOUT VISIONS FZCO. With combined experience of more than 50 years in the Travel Retail Industry, Visions represents a number of leading global volume watch and jewellery brands within the MENA region.  Visions highly dynamic team work closely with brand principals to extend their reach and give their brands a strong local presence for the support of the business and for the mutual benefit of the operators and the brands to maximise the potential sales through regular visits, local sales staff, quick replenishment, visual merchandising and other important functions to provide local and cultural support. Visions works with all the major airports and airlines in the region. In 2007, Visions collaborated with Emirates Airline to pioneer the first high end in-flight auction, resulting in a record breaking $250,000 sale of a Montblanc diamond watch on board.