Imperial
Tobacco will return to the Duty Free Show of the Americas this year
with its expanded range of Cigars (Booth 713),
indicating its commitment to offering a complete portfolio of tobacco
products to travel retail buyers.
Highlight
within the
portfolio are VegaFina
Cigars,
entirely hand-made following traditional methods at Tabacalera de
Garcia, the best-known
premium cigar factory in the world,
where exclusive selected blends of tobacco are created.
VegaFina
Cigars come in two variants:
VegaFina
Classic – High quality and smooth flavour cigars hand made in the
Dominican Republic, with a modern design and premium image.
VegaFina
Fortaleza 2 – Intense
yet at the same time refined, these medium
bodied cigars
offer
nuances of
wood and
herbs
with
a slight
note of pepper, creating a smooth and
balanced
flavour.
The
portfolio also includes
Backwoods
cigars. Made in the Dominican Republic, Backwoods is the top selling
100%
all-natural
tobacco cigar in the world. Their
unique structure and look
with a
frayed, unfinished end and tapered body made Backwoods an overnight
success, smokers identifying with the ‘America’s wild west’
cowboy image. Delivering a smooth and authentic taste and aroma,
Backwoods
cigars are a
must-stock item
for travel
retail.
Originally
trademarked in 1902, Hav-A-Tampa®
Jewels®
has
become
the world's largest
selling
Birchwood-tipped
cigar,
bringing a variety
of
flavours
to Imperial’s travel retail cigar selection. These include:
Original:
The original, classic Jewels variant;
Black
Gold:
This black wrapper Jewels
delivers a bolder profile;
Red: A
sweet and pleasing aroma;
Vanilla:
A smooth taste of vanilla.
Last,
but by no means least, Phillies
has the distinction of being one of the most iconic and recognized
cigar brands in the United States. With an extensive selection of
fine cigars for the value conscious smoker, the Phillies portfolio
ranges from the rich, full-bodied Titan to the smooth and flavourful
Blunt and Cigarillos. The perfect size, shape and blend to satisfy
all consumer preferences, Phillies is an ideal addition to the travel
retail cigar assortment.
‘Imperial
Tobacco’s cigar division has performed well over the past 12 months
and we continue to see very good growth opportunities within travel
retail globally, especially in US Duty Free,’ says Nils Fehren,
Category Development Manager Global Duty Free Cigars, Smokeless &
OTP. ‘We are achieving this by reacting quickly and with
flexibility to consumer demands and trends with the right offer and
portfolio strategy.’
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