Friday, 26 April 2013

FURLA OPENS BOGOTA AS SOUTH AMERICA OPENS UP FOR BRAND


Premium accessories brand Furla has opened a new 10 sq m personalised corner at Bogota International Airport. The corner has opened with Motta Internacional following refurbishment of the retail area; previously the Furla brand was included within a generic area.






The personalised corner at Bogota is one of several listings for the brand with Motta Internacional, with existing locations including San Salvador, Colon DF Zone, Guatemala and Caracas – the later two both waiting for refurbishment when Furla’s presence will increase to a personalised corner. Next location to open is a 16 sq m personalised corner at Quito Airport.

Furla Travel Retail Director Gerry Munday commented: ‘We’re delighted that Motta Internacional is putting more emphasis behind the Furla brand with personalised corners. This is a reflection of the increasing sales we are seeing for the brand in South America generally and we are very encouraged by results so far.’


Press enquiries: Rowena Holland, Essential Communications. 

April 2013

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