Villiger
has introduced a new range of Mini and Corona cigars in bright
colour-coded tins.
Highly
attractive on-shelf there are six flavoured variants available: Minis
in Red (vanilla with and without filter), Black (Sumatra) and Saphir
(Oriental Tobacco);
Coronas:
Red (vanilla), Black (Sumatra), Blue (Cuban).
The
“Red Mini” cigarillo features a seductive, aromatic hint of
vanilla, accenting the sophisticated combination of flavours of
Virginia, Burley and Black Cavendish tobaccos.
The
“Black Mini” is pure tobacco pleasure: a mildly aromatic
cigarillo with a satisfyingly harmonious blend of fine Java, Brazil,
Havana and Oriental tobaccos, finished in a wrapper from Ecuador.
“Saphir
Mini” comes up with a little more spirit. An elegant oriental
blend, “Saphir” is a medium-strength, spice smoke – a jewel of
a cigarillo for adventurers.
Available
globally in travel retail/duty free, the Minis tins contain 10
Cigarillos and the Coronas 3 tubes.
‘We
are continuing to keep the range fresh and interesting by introducing
new formats and presentations,’ says senior vice president export
Gert Kamphuis. ‘As our markets in Asia expand, particularly in
China and Hong Kong, so we need to offer travellers a bigger
assortment.’
Press
enquiries: Rowena Holland, Essential Communications.
March
2013
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