Thursday, 27 August 2015

First time exhibitor Cabeau aims to bring a restful experience with its unique travel pillows


‘Transforming coach class woes into a First-Class experience’ is the slogan of first time exhibitor Cabeau. The innovative travel accessories company comes to TFWA World Exhibition (Yellow Village, E39) with an objective to show the travel retail industry how its products can provide travellers with a comfortable and restful experience. Since its launch in 2009 the company has expanded its travel retail footprint to include North America, Latin America, Europe and Asia, and with listings in several leading retailers including: Britt Shop, DFS, Dubai Duty Free, Dufry, Hudson Group, King Power Thailand, LS travel retail, WHSmith, Cabeau has certainly made an impact in the industry. 


Cabeau Director of International Sales Denz Vanderlist comments, “Exhibiting for the first time at TFWA World Exhibition is a huge opportunity for Cabeau. Over the past few years we have expanded rapidly in the travel retail market, achieving a good number of listings in key regions, but exhibiting in Cannes can help us build upon this distribution, and really push Cabeau to the forefront of travel accessories.”  
The exhibition will see Cabeau focus on its hugely successful memory foam Evolution Pillow, which is now available in a new bright orange colour. This innovative product has a 360° head and chin support; its patented ergonomic design offers a soft washable velour cover, a media pouch for a phone or MP3 player, and adjustable front toggles. The addition of an attachable travel bag, which allows travellers to compact the pillow down to one-fourth of its original size, gives this travel pillow another unique selling point in comparison to other travel pillows in the market. Retailing at $34.99 this hugely comfortable pillow is the perfect travel companion for those that want a relaxing journey. The pillow is also available in: blue, grey, pink, black, red, camouflage, blue trophic and crimson.
For those that want an even more practical pillow, Cabeau will also be showcasing its inflatable Air Evolution Pillow. Perfect for backpackers, the pillow can be adjusted to provide a traveller with their ideal comfort level, which makes them great for lending to a friend. Extremely lightweight, yet still offering long-lasting head support, the pillow can also compress to the size of a soda can for quick and convenient packing. Retailing at $19.99, the Air Evolution pillow has been popular inflight, securing listings with Inflight Sales Group, China Airlines and Easyjet. 
“Both our Evolution Pillow and Air Evolution Pillow offer something completely unique to the travel retail market. Travel pillows have been known for being unpractical, and not always providing the comfort they have promised. Our Cabeau pillows offer both practicality and comfort, making them the only travel pillows you need” continues Vanderlist.   

Besides travel pillows, Cabeau also offers a full range of travel accessories.

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