Global
market leading tanning brand St.Tropez
is taking to the skies and the seas with a first foray into the
travel retail market in partnership with Scorpio Worldwide. Scorpio
is distributing the brand worldwide for inflight, cruiseships and
ferries. Launched in 1996, St.Tropez offers a natural looking tan
which is expert approved, celebrity endorsed and has attracted strong
press acclaim. St.Tropez champions safe, sunless tanning resulting in
radiant, flawless and beautifully golden skin. The results certainly
speak for themselves – with one St.Tropez Self Tan product sold
every minute globally and three spray tans sold every minute in the
UK.
In
May 2013, the next chapter in the St.Tropez story continued with the
appointment of global icon Kate Moss, as Face and Body of the brand.
Kate has a credible history with the brand and now the ultimate
tanning brand has the ultimate model as the first global ambassador.
St.Tropez
is continuing to grow at a rapid pace,
offering an entire wardrobe of tanning products and is now stocked in
22 countries worldwide. In October 2013, St.Tropez attended TFWA
World Exhibition in Cannes with Scorpio Worldwide for the first time
to present its exciting exclusive travel kits to key airlines and
distributers. St.Tropez will be showing at the exhibition again in
2014 with Scorpio Worldwide to continue its growth within the travel
retail sector.
St.Tropez
is
launching four exclusive kits with the new tag ‘Tan Voyage’ each
offering fantastic savings over UK high street prices enabling
travellers to board in London looking a little lacklustre, and wake
up in New York gorgeous and glowing courtesy of St.Tropez.
Jessica
Finch,
St.Tropez Global Executive Director explains, ‘We are thrilled to
announce our partnership with Scorpio Worldwide, as we enter into the
travel retail market. As St.Tropez is a global market leader in the
tanning industry and is now stocked in 22 countries, it was the next
apparent move for the brand. We have chosen to work with Scorpio
Worldwide, as they are true experts in the travel retail field and
understand our vision. This will be an exciting chapter for
St.Tropez.’
Adds
Scorpio Sales & Marketing Director Richard Kennedy, ‘At Scorpio
we are continually looking for new brands which offer real added
interest and value to the travel retail sales portfolio – whether
in the air or on the ground. St. Tropez is a fantastic brand and by
developing travel retail exclusive kits we are, once again, offering
the market a product range which is attractive, unique and superbly
priced.’
The
Ultimate Holiday Tan
This
kit includes 2 X St.Tropez Self Tan Classic Bronzing Mousse, 50ml
each, an applicator mitt, St.Tropez Tan Enhancing Polish, 75ml and
St.Tropez Tan Enhancing Moisturiser, 75ml.
Total
Value: £34.50. Travel Retail RRP £26
Saving £8.50
Destination:
A two-week getaway in the Med.
This
regime
kit includes all that is needed to achieve and maintain a natural
streak-free tan for longer. Passengers can apply on board, ensuring
they land with a golden glow.
The
Radiant Holiday Glow
This
kit includes St.Tropez Self Tan Bronzing Lotion for Face, 50ml and
the St.Tropez Bronzing Powder.
Total
Value: £47.43. Travel Retail RRP £25
Saving £22.43
Destination:
A long weekend in St.Tropez.
The
perfect duo for creating a sun-kissed tan
for the face, leaving the user looking radiant and glowing.
The
Gradual
Golden Glow
This
kit includes a St.Tropez Gradual Tan Everyday Body in Medium/Dark,
200ml and a St.Tropez Gradual Tan Everyday Face in Medium/Dark, 50ml.
Total
Value: £28.60. Travel Retail RRP £20
Saving £8.60
Destination:
A sightseeing city break in Barcelona.
Great
for first time tanners, this set can
extend a natural holiday tan for longer.
Instant
Getaway Glamour
This
kit includes a
St.Tropez
Instant Tan Wash Off Face & Body Lotion in Light/Medium, 100ml
and the St.Tropez Powder Bronzer.
Total
Value: £35.43. Travel Retail RRP £20
Saving £15.43
Destination:
A
last-minute holiday in Ibiza.
Perfect
for topping up or evening out a natural tan, as well as short city
breaks. With innovative Water-Resistant Technology, even if the
weather is bad a
tan will still look fab.
The
St.Tropez Travel Retail
Kits will be available from March 2014.
Enquiries:
Richard Kennedy, Scorpio Worldwide. Tel: (44) (0) 1293 411733. Fax:
(44) (0) 1293 414544. Email: info@scorpioworldwide.com
Press
enquiries: Rowena Holland, Essential Communications. Tel: (44) (0)
208 405 8109. Email: row@essentialcommunications.org
St.Tropez
Press office: Emma
Krause – Emma.Krause@pzcussonsbeauty.com , 0207 257 2454 (please
contact for more information, samples, further visuals)
Join
the conversation:
Facebook:
/StTropezTan
Twitter:
@Sttropeztan
January
2014
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