The
innovative skincare line, Face Matters, is making inroads into the
travel retail sector, finding a foothold despite massive competition
from established global brands.
The
‘All Day Spritz’ has been listed by British Airways in the
pre-order section of its Spring/Summer Highlife Magazine, while
Condor Ferries is taking all five products from April on its ships
between the UK South Coast, Channel Islands and St Malo. The other
lines are the Evening Elixir, 24/7 Balm, Morning Moisture and Anytime
Cleanser.
In
addition, Face Matters founder Sally
Curson will be writing a seasonal beauty column for Condor’s new
quarterly duty free shopping magazine from May, focusing on top
beauty tips for travellers.
Available
exclusively from World of Patria International. Face Matters is a
unique anti-ageing skincare range based on organic silicon which
helps to stimulate the production of collagen and elastin. Described
as ‘a miracle mineral’, it works on many different levels,
playing an important role in connective tissue formation,
particularly within the skin. Extensive international research
confirms that organic silicon increases epidermal thickness and skin
elasticity. Face Matters products are a pure blend of high levels of
organic silicon, rich in collagen, and super active botanical oils
specially chosen for their anti-ageing properties.
Sally
Curson says the Face Matters offer appeals because: ‘In
addition to the organic silicon, the range uses only carefully chosen
luxurious ingredients of the purest quality which have substantial
nourishing and healing effects on the skin, and are used at a level
that really makes a difference when it comes to holding back the
effects of time’.
Adds
World of Patria International managing director Rob Nichols: ‘We
really believe in the Face Matters range and are delighted that
retailers are now committing to the line. There are a huge number of
skin-care brands out there but Face Matters is truly
different…original, unique and, most importantly, the products
work! We are in serious discussion now with a number of other
retailers for ground and inflight listings and are confident of
significantly building distribution during 2014.
The
Face Matters range
All
Day Spritz
- Ideal for long flights, keeping cool on the beach or by the pool
this product has the added attraction of stimulating collagen to
reduce wrinkles and significantly combat the ageing process. Spritz
at any time during the day to revitalise the complexion, even over
make-up.
Elixir
– A unique and potent formula with a high density of collagen
ingredient, which is actually visible to the human eye, leaving the
skin feeling soft, smooth, nourished and with a luminous and flawless
appearance. Every ingredient has been carefully chosen with care and
attention to revitalise
and restore
ageing skin.
24/7
Balm
- A
multi-purpose luxury balm leaving the skin feeling cleansed,
incredibly soft, radiant and ready to nourish. Massage over face and
neck
and rinse with warm water to emulsify. If preferred, remove with
face cloth, muslin cloth or loofah to exfoliate. For a super
restorative mask, apply a thin layer and leave overnight. Fantastic
to soothe dry, chapped skin, this is an “all in one” brilliant
balm.
Anytime
Cleanser - A
beautifully effective yet gentle foaming cleanser which leaves the
surface of the skin cleansed and revitalised without tautness.
Contains blends of argan, aloe and pure organic mineral silicon.
Morning
Moisture - Light
and soothing this daily moisture cream envelops the skin in comfort
and enhances natural hydration. Rich in beta-carotene, essential
fatty acids, oleic and linoleic acids, plus skin-loving vitamins A
and E, phytic acid Vitamin B complex to stimulate cell regeneration.
Light but intensive with our incredibly effective organic pure
mineral collagen boost. Skin is effortlessly supple and younger
looking.
Notes
to editors.
The face behind the brand, Sally Curson launched Face Matters in
2012. After 20 years in the beauty business, she had one simple aim:
to harness nature to help hold back time. Having lived and survived a
difficult personal and emotional background, Sally believes
passionately in women helping women, resulting in a percentage of
every product sold being donated to the women's charity Refuge.
Face
Matters has been tested on Ladies in Hampshire UK, not animals, and
without the use of petrochemicals or synthetic ingredients. Face
Matters is proud to support the charity Refuge.
World
of Patria is originally a specialist wine, beer and spirits
distributor with a
growing
portfolio of products aimed at the travel retail market. It was
founded in March 2006 by Rob Nichols to target the expatriate
fraternity living in Europe. This expanded to cover large sections of
the travel retail and duty free markets shortly after its inception.
The company’s objective is to offer its customers a one-stop shop
solution that provides them with a cost-effective and diverse
portfolio enabling them to become leaders in their own market.