Thursday, 30 January 2014

St.Tropez dips its toes into the world of travel retail with appointment of Scorpio Worldwide

 
Global market leading tanning brand St.Tropez is taking to the skies and the seas with a first foray into the travel retail market in partnership with Scorpio Worldwide. Scorpio is distributing the brand worldwide for inflight, cruiseships and ferries. Launched in 1996, St.Tropez offers a natural looking tan which is expert approved, celebrity endorsed and has attracted strong press acclaim. St.Tropez champions safe, sunless tanning resulting in radiant, flawless and beautifully golden skin. The results certainly speak for themselves – with one St.Tropez Self Tan product sold every minute globally and three spray tans sold every minute in the UK.

In May 2013, the next chapter in the St.Tropez story continued with the appointment of global icon Kate Moss, as Face and Body of the brand. Kate has a credible history with the brand and now the ultimate tanning brand has the ultimate model as the first global ambassador.

St.Tropez is continuing to grow at a rapid pace, offering an entire wardrobe of tanning products and is now stocked in 22 countries worldwide. In October 2013, St.Tropez attended TFWA World Exhibition in Cannes with Scorpio Worldwide for the first time to present its exciting exclusive travel kits to key airlines and distributers. St.Tropez will be showing at the exhibition again in 2014 with Scorpio Worldwide to continue its growth within the travel retail sector.

St.Tropez is launching four exclusive kits with the new tag ‘Tan Voyage’ each offering fantastic savings over UK high street prices enabling travellers to board in London looking a little lacklustre, and wake up in New York gorgeous and glowing courtesy of St.Tropez.

Jessica Finch, St.Tropez Global Executive Director explains, ‘We are thrilled to announce our partnership with Scorpio Worldwide, as we enter into the travel retail market. As St.Tropez is a global market leader in the tanning industry and is now stocked in 22 countries, it was the next apparent move for the brand. We have chosen to work with Scorpio Worldwide, as they are true experts in the travel retail field and understand our vision. This will be an exciting chapter for St.Tropez.’

Adds Scorpio Sales & Marketing Director Richard Kennedy, ‘At Scorpio we are continually looking for new brands which offer real added interest and value to the travel retail sales portfolio – whether in the air or on the ground. St. Tropez is a fantastic brand and by developing travel retail exclusive kits we are, once again, offering the market a product range which is attractive, unique and superbly priced.’

The Ultimate Holiday Tan


This kit includes 2 X St.Tropez Self Tan Classic Bronzing Mousse, 50ml each, an applicator mitt, St.Tropez Tan Enhancing Polish, 75ml and St.Tropez Tan Enhancing Moisturiser, 75ml.

Total Value: £34.50. Travel Retail RRP £26 Saving £8.50


Destination: A two-week getaway in the Med.



This regime kit includes all that is needed to achieve and maintain a natural streak-free tan for longer. Passengers can apply on board, ensuring they land with a golden glow.

The Radiant Holiday Glow

This kit includes St.Tropez Self Tan Bronzing Lotion for Face, 50ml and the St.Tropez Bronzing Powder.

Total Value: £47.43. Travel Retail RRP £25 Saving £22.43
Destination: A long weekend in St.Tropez.


The perfect duo for creating a sun-kissed tan for the face, leaving the user looking radiant and glowing.


The Gradual Golden Glow


This kit includes a St.Tropez Gradual Tan Everyday Body in Medium/Dark, 200ml and a St.Tropez Gradual Tan Everyday Face in Medium/Dark, 50ml.

Total Value: £28.60. Travel Retail RRP £20 Saving £8.60

Destination: A sightseeing city break in Barcelona.

Great for first time tanners, this set can extend a natural holiday tan for longer.

Instant Getaway Glamour

This kit includes a St.Tropez Instant Tan Wash Off Face & Body Lotion in Light/Medium, 100ml and the St.Tropez Powder Bronzer.

Total Value: £35.43. Travel Retail RRP £20 Saving £15.43

Destination: A last-minute holiday in Ibiza.





Perfect for topping up or evening out a natural tan, as well as short city breaks. With innovative Water-Resistant Technology, even if the weather is bad a tan will still look fab.

The St.Tropez Travel Retail Kits will be available from March 2014.

Enquiries: Richard Kennedy, Scorpio Worldwide. Tel: (44) (0) 1293 411733. Fax: (44) (0) 1293 414544. Email: info@scorpioworldwide.com
Press enquiries: Rowena Holland, Essential Communications. Tel: (44) (0) 208 405 8109. Email: row@essentialcommunications.org
St.Tropez Press office: Emma Krause – Emma.Krause@pzcussonsbeauty.com , 0207 257 2454 (please contact for more information, samples, further visuals)

Join the conversation:
Facebook: /StTropezTan
Twitter: @Sttropeztan

January 2014

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