Tequilera Corralejo brings flavoured Tequila and prohibited Rum to Singapore

Tequila Corralejo is introducing two new flavoured Tequilas to its portfolio: ‘el Diezmo’ Tequila and Chocolate and Tequila Coffee Infusion liquer. Both are being introduced at TFWA Asia Pacific Conference & Exhibition this year (stand B02).

Tequila and Chocolate is a mixture of two major ingredients in the history of Mexico, Tequila and Chocolate Cocoa; this drink has a unique taste and texture. Its creamy consistency and distinct tequila flavour with notes of chocolate real Cocoa make this an excellent companion to drink after a meal.

Available in 750 ml quantities and at 20% abv, Tequila Cream with Chocolate is presented in a beautiful golden bottle, making it perfect as a gift item in travel retail.

Tequila Coffee Infusion liqueur is created from fresh roasted coffee beans harvested in the Mexican Highland region of Chiapas and then infused with Tequila for 20 days giving an authentic coffee aroma and subtle flavour.

Like Corralejo's Tequila Chocolate, the product comes in an attractive 750ml bottle and is perfect as a gift item or for self purchase.

Also new is Marques De Cuba Habanero ‘El Ron Prohibido’. By the year 1700, Spanish ships were arriving in the colonies of the New World loaded with products from Spain. One popular product was sweet wine stored in barrels, which were later emptied after use. These empty barrels were filled with Chinguirito, which is rum that was produced in Mexico, and shipped back to Spain.

As the rum aged in the sweet wine barrels during the trip back to Spain, it absorbed wood flavours and aroma from the sweet wine barrels, which gave it very special characteristics. The resulting rum became very popular in Spain which local producers saw as a threat to the sales of their existing products. Consequently, the King of Spain prohibited the production of this rum in the New World. Chinguirito was also known as Habanero because the last stop on the way back to Spain from the New World was Habana, Cuba.

Now, Fraternity Spirits World (brand owner of Tequila Corralejo) is revitalising this very special rum and making it available to travel retail globally.

Press enquiries: Row Holland, Essential Communications

Email: row@essentialcommunications.org.

April 2013