Capi, the leading
airport retailer of consumer electronics, knows travellers expect to find
something special at an airport. They want to be inspired and surprised during
their dwell time by great brands and innovative, airport exclusive propositions.
Thanks to its strong collaboration with suppliers, Capi is able to offer
travellers unique airport and Capi exclusive propositions.
These exclusive propositions can vary from unique promotions,
co-created packaging to special bundles. Together with A brands like TomTom and
Garmin, Capi created exclusive summer packaging designs. These designs
perfectly fit in the Capi concept with lifestyle visuals rather than technical
specifications. Together with its suppliers, Capi is able to offer travellers
something extra, like golf balls with a TomTom Golfer or a drink bottle with a
Garmin activity tracker.
Moreover, Capi often creates special bundles with its
suppliers containing items like a camera, memory card and camera case. With
Sony, the company offers Capi exclusive camera bundles suitable for specific
holidays like a city trip, a safari or a sunny holiday. The bundles as well as
the packaging are exclusively developed for Capi and are valuable price
propositions. With Nikon, we created one of our first exclusive bundles for the
Nikon D3300, which became a huge success. Following this success, we recently
introduced a new kit for the Nikon D3400.
Thanks to its close partnership with its suppliers, Capi
also co-develops new products. For example after the large success of the Pearl
compact mirror & powerbank, Capi co-developed a smaller version; the Pearl
Mini. This product is available in 13 different models, which are presented on The Gadget Table.
Lastly, Capi creates exclusive promotions, like the Philips
pop-up barbershop at Amsterdam Airport Schiphol, which will soon also be
organised at Copenhagen Airport. Moreover, Sony and Capi placed a massage chair
at Amsterdam Airport Schiphol to let travellers quietly enter the world of
noise cancellation and together with JBL, the ultimate beach feeling was
created with palm trees and beach towels.
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