LUXEMBOURG, [June 9th] 2015 – Stolichnaya® Premium Vodka toasts the start of the Summer season in Ibiza, the iconic party destination of Europe, with Ushuaïa Ibiza Beach Hotel and Hard Rock Hotel Ibiza as part of a long term focus as THE Vodka of Ibiza.
Starting things off with a Balearic bang, Stoli® and Palladium Hotel Group, begin the celebrations with a landmark partnership deal at Ibiza’s luxurious and impressive Ushuaïa Ibiza Beach Hotel and Hard Rock Hotel Ibiza addresses. The three year agreement includes a wide range of co-branding activities, sponsorships, competitions, dedicated social media content and a co-branded clothing line.
The opening party set things off on May 30th and a full line up of further events, such as the Stoli sponsored Armin Van Buuren’s set at Ushuaïa Ibiza, can be found on the official Facebook pages: facebook.com/Stolivodka_ibiza & facebook.com/ushuaiaibiza.
Danny Gomez Korf, Brand Ambassador, PR & Sponsoring Director of Palladium Hotel Group had this to say: “It’s a perfect match between THE Hotel and THE Vodka. Stoli’s reputation for quality and heritage, along with their international cosmopolitan personality is the perfect fit for us and our customers. A pursuit of excellence is one thing, but doing so with unique character and charisma is a greater achievement – and that’s what we are striving for in this exciting partnership.”
“We are very excited to show the world’s most discerning clubbers and cocktail drinkers the unique character and spirit of Stoli. For years Stoli has been known as the original vodka and now we can bring our story to the world through this iconic partnership and regional focus,” adds Jean-Dominique Andreu, Regional Managing Director – Europe, Stoli® Group.
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About Stoli Group
Stoli® will offered across Ibiza at Ushuaia, Hard Rock, Pachá, Lio, Destino, Ocean Beach, Blue Marlin, DC10, Atzaro, Nassau and Ayoun.
Stoli Group (headquartered in Luxembourg) was established in 2013 as the division that is responsible for the production, management and distribution of SPI Group's global spirit portfolio - the iconic Stolichnaya® Premium vodka range, elit™ by Stolichnaya® and Moskovskaya®. With operational business units across 3 continents and distribution in 167 countries, the group is led by a multi-national management team with key office locations in Europe, USA and China.
With almost 1 bottle of Stolichnaya® Premium vodka sold every second, each one defines the benchmark for quality with a meticulously crafted liquid that meets the highest Russian alcohol standards - Alpha Spirit. Distilled in the Group’s own ultra-modern raw alcohol distillery in Tambov, Russia, Stoli’s exceptional purity is achieved by controlling the process from grain to bottle using only the highest quality ingredients, quadruple filtration and only three times distilled.
For more information visit www.stoli-group.com and www.stoli.com
Find us on Facebook at facebook.com/stoli and on Twitter @Stoli
About Palladium Hotel Group
Palladium Hotel Group is a Spanish hotel chain with over forty years of experience. The chain has 50 hotels in six countries: Spain, Mexico, Dominican Republic, Jamaica, Sicily (Italy) and Brazil and operates four brands: Palladium Hotels & Resorts‒with four sub brands: The Royal Suites by Palladium, Grand Palladium Hotels & Resorts, Palladium Hotels and Palladium Boutique Hotels‒, Fiesta Hotels & Resorts, Ushuaïa Unexpected Hotels and Ayre Hoteles‒with sub brand Only YOU Hotel & Lounge‒,as well as licensed brand Hard Rock Hotels.
The Palladium Hotel Group hotels are characterized by their philosophy of offering customers a high standard of quality in its products and services and excellent value. Palladium Hotel Group is owned by Grupo Empresas Matutes (GEM).
Visit www.palladiumhotelgroup.com
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