Glenfiddich Age of Discovery range launches in Brazil exclusively through Dufry

August sees the launch of the Glenfiddich Age of Discovery range in Brazil exclusively through Dufry. This travel retail exclusive range will be available to travellers at the retailer’s shops at São Paulo and Rio de Janeiro airports.

Glenfiddich Age of Discovery 19 Year Old comes in three variants, all created to celebrate a pioneering moment in history:

Age of Discovery Madeira Finish has an earthy aroma of sweet ripe figs and orange marmalade plus bright notes of fresh gooseberries and grapes. Offering a rich and spicy taste, it honours the Portugese explorers of the 15^th Century who discovered the New World.

Age of Discovery Bourbon Cask Reserve is inspired by the Great American Rivers which once transported fine oak casks filled with American bourbon towards New Orleans. At this time they could only be used once, their aromas and flavours released quickly without being exhausted by long maturation. This Age of Discovery variant, exclusively matured in American Bourbon casks for 19 years has a crunchy toffee flavour with cardamom notes; a refined balance of spicy sweetness and rich dried fruit flavours.

Glenfiddich Age of Discovery Red Wine Cask Finish celebrates Darwin’s voyage of discovery on board The HMS Beagle in 1831 that sailed from Plymouth in England. This extraordinarily rich Glenfiddich Single Malt Scotch Whisky, is finished in oak casks previously used to produce the smooth, complex wines of South America using Malbec, Merlot and Cabernet Sauvignon grapes.

Quotes:

‘Single Malt Whisky is a fast growing category in Brazil and travellers are increasingly looking for brands and expressions that offer something different and unique. Glenfiddich Age of Discovery is a true reflection of the pioneering spirit of the brand and provides a perfect opportunity to travellers to discover three very different and unique expressions.’ - Christiano Protti, Glenfiddich Ambassador for Brazil

‘At Dufry Brazil we are always keen to work with brand partners to offer our customers exciting and innovative products that give us a point of difference over the high street. The Glenfiddich Age of Discovery range offers an opportunity to generate huge interest around a differentiated product for travelers. The new range is a perfect example of suppliers approaching the duty free category with real commitment and we are delighted to be working with William Grant & Sons.’ - Laura Chedid, Liquors Manager at Dufry Brazil

Notes to editors: William Grant & Sons is an independent family-owned distiller founded by William Grant in 1886 and today still controlled by the fifth generation of his family. The Company distils some of the world’s leading brands of Scotch whisky, including the world’s favourite Single Malt Glenfiddich, the handcrafted range of The Balvenie Single Malts and the world’s oldest family blend, Grant’s, as well as selected other spirits, including Hendrick’s Gin, voted the ‘World’s Best Gin’ by the Wall Street Journal.

• Visit www.williamgrant.com for more information on the Company and its brands