Continuing
its rapid expansion in travel retail, premium accessories brand Furla
has opened a new 14 sq m Shop-In-Shop at Sharjah International
Airport in conjunction with Dufry. A 10 sq m generic area is also due
to open with the operator in Belgrade shortly.
The
Sharjah outlet is initially stocking the Autumn Winter 2012
collection and it is expected that highlights will be Furla’s icon
styles Candy rubber bowling-bag, Tribe reversible shopper, and
Papermoon’s colorful mock croc range.
‘We
previously had a generic location at the airport and sales were very
good, so we are confident that with this fabulous new location and
very enthusiastic sales staff, we will really see an increase,’
says Global Travel Retail Director Gerry Munday.
Sharjah
Airport is another important step in Furla’s Middle East expansion,
which have also included openings in Beirut and Doha with Qatar Duty
Free. Next year will see a personalized back wall opening with
Bahrain Duty Free.
Trade
enquiries: Gerry Munday, Global Travel Retail Director. Tel: +34 609
173 706. Email: gerry.munday@furla.com
www.furla.com
Press
enquiries: Rowena Holland, Essential Communications. Tel: +44 (0) 208
405 8109. Fax: +44 (0) 208 405 0330. Email:
row@essentialcommunications.org
December
2012
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