PVM appoints new Area Manager for APAC

Perfetti Van Melle has strengthened its travel retail team with a dedicated person to cover the Asia Pacific region.

Estee Teo was appointed Area Manager APAC including Australia and New Zealand as of July 1st.

Estee has spent the last 7 years in the FMCG industry with experience in key account management as well as distributor management. She started her career with Procter & Gamble (Singapore) before moving to a Malaysian privately owned noodle and snacks company managing distributors in the region. She also has experience in new product development, opening new markets in white space as well as brand building in developed markets.

Says Susan De Vree, PVM Manager Global Travel Retail: “Although new to the travel retail market, I am very confident that Estee will integrate easily and will be an asset to both us and our customers. We wish Estee much success in her new role.”