Tech by Travel Blue gets thumbs up in Cannes

 

Travel Blue, a world leader in travel accessories, unveiled TECH by Travel Blue - a completely new range of ‘Connect and Charge’ products - at TFWA World Exhibition this year. The product selection includes adaptors, USB chargers, headphones, speakers and cables.

“This isn’t just a travel retail exclusive, but a world launch exclusive,” says Jonathan Smith, Director of Travel Retail. “We had very positive responses to all of our ranges at TFWA World Exhibition. This was our fifth year in Cannes and our business has doubled year-on-year. We are one of the few specialist global travel accessories companies working in the industry.”

The attraction of TECH is its appeal to world travellers looking for connectivity through USB and dual USB. The new products offer a range of power banks which, along with Travel Blue’s existing adaptors, provide all the necessary juice for travellers to keep connected wherever they are using ‘grounded’ or ‘earthed’ devices.

Within the TECH by Travel Blue range is the Power Anywhere set, which features a USB Home Charger, Car Charger, Power Charger and connecting cable, all in one handy pack retailing in airports and onboard for around £49.90. The innovative Twist & Slide worldwide travel adaptor enables travellers to use their appliances safely in over 150 countries. With two built-in USB sockets, travellers can not only connect their plug to the local socket, but also charge two additional appliances simultaneously.

“We wanted to come up with a range that was all-encompassing, easy to select and buy, and straightforward, yet at the same time met all the demands and standards of the modern day traveller,” explained Smith. “The Power Bank range can offer emergency charging for phones, tablets and laptops without being connected to the mains.” The range retails from approximately €25.

Travel Blue believes its new range will appeal to impulse buyers and has invested heavily in displays, which are designed to look attractive but take up little room. “We expect these products to be selling in big volumes,” adds Smith.