World of Patria International is delighted to announce that a number of premium whiskies in its travel retail portfolio have been awarded and highly praised by Jim Murray in his Whisky Bible 2012 Awards.
Duncan Taylor’s Peerless Glen Grant 1970 cask 3497 has been awarded Best Single Malt Scotch 35-40 Years (Single Cask), a significant achievement as Jim Murray nosed, tasted and rated almost 1,500 whiskies in the competition, with a much wider crop of vintage whiskies than ever. Described as an outstanding, world-class whisky of the rarest quality, Peerless Glen Grant is available from World of Patria International to travel retail markets globally.
The Best Blended Scotch 26-50 years award went to The Last Drop, with 96.5 points for its 50 Year Old Blended Whisky. Jim Murray had an exclusive preview of this latest ‘baby’ from The Last Drop which will be available to travel retail buyers from WOPI in 2012. With only 180 bottles to be made available, this 50 year old blended whisky comes from many malt and grain distilleries, all of them renowned, and sadly a number of them are now defunct. After long ageing, it was recasked in new Spanish oak three years ago; the resulting quality surprising both the brand owner and Jim Murray for its power and depth, ‘If you could capture the first second and a half of the delivery somehow mass produce it and sell that to the world: everyone would have the chance, just once in their lives, to taste perfection’, say the tasting notes.
World of Patria International currently offers The Last Drop blended whiskies including the 1960 Blended Scotch Whisky and 1950 Cognac to global travel retail markets, and will be adding The Last Drop 50 Year Old Blended Scotch whisky during 2012.
High marks with over 90 points were also given to several of the Wemyss Malt whiskies – both blended malts and single casks. These included: The Hive 12yo (93/100); Peat Chimney 12yo (90.5/100), Orange Tree (92/100), Spiced Figs (93/100), Vanilla Summer (93/100), Whispering Smoke (94/100), Well-mannered Mint (92.5/100) and Spiced Apples (91/100). The Wemyss range is currently distributed by WOPI throughout Europe with plans to expand into the Middle East and Americas during 2012.
‘The philosophy of WOPI is to develop a portfolio of premium and super-premium spirits that stand out from the rest; that offer the travel retail sector truly niche, exciting brands that make a statement in what is a very competitive market place. So to have brands such as Wemyss, The Last Drop and Duncan Taylor so highly awarded and commended by Jim Murray in his 2012 Whisky Bible is a tremendous plus for us, clearly showing we are on the right track with our choice of brand partners,’ says WOPI director Kevin Baker. ‘The award for the Last Drop 50 Year Old has already caused quite a stir with one of our leading travel retail customers and we are very much looking forward to working closely with the brand owner to create some spectacular activity for this new expression next year.’
Notes to editors: World of Patria International was formed in 2006, expanding rapidly from its original remit to cater for ex-pat Brits, to extensive coverage of retail outlets focused on travellers in Northern France, and extends to ferries, cruise lines and airports. The company sells an extensive range of spirits, wines and beers as well as Ted’s Cigars and Fazer Confectionery in selected markets. Distribution includes Seafrance, Condor Ferries, IDS, Le Riches Stores, Saga Cruise Lines, Carisam, Apollo Ships and Delhi Duty Free.
The team also includes Director, Andy Butcher, previously Category Manager for Hoverspeed and P&O Stena Line, followed by a period as Senior National Account Manager for Constellation Wines, and logistics expert Steve Smith, whose expertise was formed in the automotive industry with Mercedes Benz, Renault and Peugeot.
Press contact: Rowena Holland, Essential Communications. Email: row@essentialcommunications.org.
November 2011
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